About me
Digital marketing, business and technology have been at the core of my career for over 15 years.
I've helped companies grow both in-house and as a consultant, working with digital strategy, websites, campaigns, performance marketing and AI technologies. Highlights of my work have been featured in case studies by Google and AdRoll.
I coach junior marketers and speak about digital marketing and AI search, and I'm always curious about new technologies.
- 10×Active user growth as Marketing Director at Zervant
- #1Sympa in AI visibility on Nordic HR software
- +20%Team revenue growth every year at Obsidian
My focus
Skills and tools
Languages
Public Speaking
I speak about digital marketing and AI search: how buyers now find companies through AI-generated answers, and what marketing teams can do about it.
- AI search and generative engine optimisation (GEO) for B2B companies
- Building a website that works for people, search engines and AI assistants
- Growing a SaaS company with search, experimentation and data
Writing and recognition
- Zervant case study
Case study - Tulos + Outnorth = 80 % kasvua viidessä kuukaudessa
In Finnish - Näin teet hakusanamainontaa myös Googlen ulkopuolella
Blog post - Mittaa mobiilin todellinen arvo
In Finnish - Näin mittaat B2B-liidimainontaa
Blog post - Guest blog post: Blue Arrow Awards
Guest post